Search Engine Marketing and Toolbars
by: John Colascione
Website Marketing - Google Toolbar
The Google Toolbar is extremely helpful in finding information on pagerank and other important factors concerning Google, it’s cache (last viewing) of your site, and directory information.
The Google Toolbar is free and can be downloaded here: http://toolbar.google.com
Website Research - Alexa Toolbar
The Alexa Toolbar seems to […]
Search Engine Marketing & Keyword Consulting
by: Lee Rummage
Search engines seem to be all the rage these days. Internet users want easy accessibility to various sites for shopping, entertainment, business, etc. And the best way to do this is with the help of search engines like Google, Yahoo, or Overture.
So, how do advertisers get their […]
Leveling the Search Engine Marketing Playing Field
by: Mark Keller
How is it that the largest auction site in the world can have listings on the search engines that are literally feeding it dynamic content from the site when what shows up when you click on the link is the site’s home page?
That and a few other […]
Search Engine Marketing: The Race for Popularity and Profit
by: Jay Peterson
Search engine marketing (SEM) can deliver large numbers of qualified prospects and the most cost-effective marketing vehicle for driving qualified traffic to your website. Search Engine Marketing is the first solution in the industry, helping you to optimize your site’s relevancy and visibility to improve […]
Do you depend on free search engine traffic for your livelihood?
I admit it. I spend an inordinate amount of time thinking about Search Engine Marketing (SEM), Search Engine Optimization (SEO), keyword density, keyword relevance, KEI, incoming links and link text, and where my web site and web pages rank in the Search Engine Results Pages […]
It’s in our genes, we’re driven to seek. We ‘hunt’ for food, homes, partners, jobs and lately ? with the advent of the Internet ? information.
Even in the early years of the Internet, before it evolved to include Web browsers, there were text based search engines. Back then they had funny names like Archie, and […]
Every website has times when traffic is higher than others. However, in the downtimes you need to figure out why your traffic is lower and what you can you about it. The following suggestions have been proven to increase website traffic and will be effective in getting you more customers. However, before implementing these tips […]
You’ve seen the ads: Guaranteed #1 Ranking! There are no guarantees in search engine marketing and website promotion. If anyone tells you different, you should check quickly to make sure they don’t have their hand in your wallet.
Suppose you sell widgets. You want to sell more widgets, and the way to do that is to […]
Think about the first thing you ever heard about "marketing a website" on the web. 99% of the time the first words anyone ever hears are "search engine marketing." Or some semblance of the phrase.
And from that point on, the hammering of misinformation never lets up. You are led to believe that your business will […]
It’s difficult to dispute the rational behind the rant since Google continues to outpace its rivals in popularity with an 89% "strongly positive experience" rating from an opinion poll of U.S. Adult Internet Users conducted by eMarketer in early 2005. Google certainly achieves mass exposure and logically it’s fair to attribute a first position ranking […]
